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Nostalgia Marketing: A TikTok

In my HWE #1, I explored how the food and beverage industry have used nostalgia marketing in recent decades to restore the past and capitalize on consumer’s nostalgia. Today, as I was scrolling through TikTok, I came across this video that perfectly complements my interest in nostalgia marketing, and I just want to share it.

https://vm.tiktok.com/ZMejycG8m/

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